Data and Information Aggregation

Potential investment opportunities have a plethora of information to share across investment memos, marketing decks, financial models, and other media. While normally information is power, Light Street has a finite window to truly engage potential investors and relies on targeted emails as their beachhead.

Wilshire assists Light Street in condensing this abundance of information by creating concise, yet appropriately detailed, collateral to ensure their rolodex of investors receives information in a digestible format, allowing them to make informed decisions on where to spend their time and resources.

Wilshire has worked with Light Street to design a consistent email template, allowing investors to quickly scan the document from each opportunity to quick find and process the information they find most valuable, whether it is the “who”, “what”, “when”, “where”, or “why”.

Each investment opportunity is unique, and the template allows for that flexibility to shine in appropriate sections. See an example of a high social impact startup, Flikshop below. Coupled with this email are one page investment summaries, and a larger summary presentation when requested.

 
flikshop_marketingemail_public.png